Thursday, March 18, 2010

MediaPost Events Calendar - Thursday, Mar 18, 2010

Thursday, Mar 18, 2010 - MediaPost Events Calendar

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Here's the industry most comprehensive Events Calendar.
To submit an event visit MediaPost.com or email events@mediapost.com
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Next Week
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Monday, March 22, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Seattle, Seattle, WA
Media Buying Academy's Boot Camp is the only 4 1/2 day seminar that teaches the "how-to's" and "ins and outs" of buying both traditional media and the basics of Internet. We've been imitated by many, but ours is a fast-moving, information-packed curriculum taught by experienced, seasoned veterans with style and war stories that will reinforce why things are done the way they are. Our workbooks (5 of them) are over 2,000 pages and worth the cost of tuition by themselves. Don't miss this seminar! Learn how to buy media with power and confidence! Learn about Newspaper, Outdoor, Theater, Radio, Cable TV, Broadcast TV, Transit, Consumer Magazines, B2B, Media Planning Tips and Internet buying. Agency staffers love this class. Marketing Directors learn how to communicate with their agencies. Call 1-800-622-2893 or visit our website at: www.mediabuyingacademy.com Hurry, seating is limited.

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Monday, March 22, 2010
BIA/Kelsey : MARKETPLACES 2010
Sheraton San Diego Hotel & Marina, San Diego, CA
Marketplaces is the BIA/Kelsey conference that focuses on vertical services. Featuring the most innovative executives in the space, the conference takes place in sunny (and wireless-savvy) San Diego. It explores best practices for driving traffic and sales to small businesses, ranging from auto dealers and real estate agents to plumbers and home contractors.

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Monday, March 22, 2010
The Advertising Research Foundation : RE:THINK2010: THE ARF 56TH ANNUAL CONVENTION
Marriott Marquis, New York, NY
Re:think is the seminal research forum of the year where the entire industry gathers and the latest indispensable knowledge driving advertising and marketing is discovered, explored and challenged. The Re:think Expo showcases the latest innovative market research services and products in one easy-to-navigate location. Along with high-level networking, free education and leading-edge industry knowledge resources, the expo is a must-attend show. ARF's exclusive knowledge resources will be featured and demonstrated at the expo. The event draws top tier Fortune 500 global decision-makers from every sector in the industry - advertisers, agencies, media, research, interactive shops and academics - all under one roof.

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Monday, March 22, 2010
Search Engine Academy of Oregon : ULTIMATE SEO MASTERY WORKSHOP - 3-DAY ADVANCED
MacForce, 100 SE Salmon , Portland, OR
Join Colleen Wright of the Search Engine Academy of Oregon as she teaches the latest search engine marketing tips and tactics. In this 3-day course you will learn advanced strategies to capture your target market through the power of the search engines and the strength of compelling content.

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Monday, March 22, 2010
Bruce Clay : SEARCH ENGINE OPTIMIZATION WORKSHOP
Hilton New York, New York, NY
Bruce Clay SEO Training: Bruce Clay, an industry recognized expert on SEO, will offer a one-day SEO Training Course in conjunction with SES New York. This course is targeting marketing and technical staff alike and offers strategy and tactics necessary in today's fast changing search world. The course, which covers SEO methodology, concepts and strategies, will provide the process needed to achieve significant traffic. Enter MPOST15 to save 15%

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Monday, March 22, 2010
Web Analytics Association : WAA BASE CAMP - SEARCH ANALYTICS 201
Hilton New York, New York, NY
This new one-day program is dedicated to improving results of your search marketing through search analytics. Key emphasis is on paid and organic search analytics including: Search analytics definitions & terminology Search Analytics & metrics for success for non ecommerce sites Key Performance Indicators for paid & organic search Organic search visibility and defining data points of value beyond rankings Leveraging lessons learned from organic for paid & paid for organic Structuring paid search campaigns with analytics in mind Creating meaningful reports Leveraging Site search insights for SEO & Paid Getting Started: Benchmarks and the audit process for optimization How to improve your campaign performance & profitability Winding up, winding down and finding the perfect balance Real-time, performance based budgeting Search analytics tool talk

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Monday, March 22, 2010
Gotham Media : DIGITAL SEMINAR: FAIR USE-THE MEDIA'S BALANCE
Frankfurt Kurnit Klein & Selz PC (488 Madison Ave. 10th Fl - Bwt 51st and 52nd Streets), New York
Fair Use: The Media Balancing Act This hands-on seminar will examine the balance that goes into determining what intellectual property must be licensed and what can be used free of charge in the creation of digital and traditional media. Expert panelists will discuss the application of law, precedent and the determination of what constitutes "Fair Use." This program will be extremely valuable to media and technology attorneys as well as to content producers who must deal with these issues on a regular basis.

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Monday, March 22, 2010
brandhackers : THE BRANDHACKERS
RedSky Bar at 47 East 29th St, New York, NY
Join us on Mon, March 22nd when Brandhackers hosts a panel discussion topic on "How to Build a Social CRM Strategy for Your Business" Ever ask yourself what the ROI on your social media investments will be? Not sure what the term "Social CRM" means? Wondering how you can leverage your Facebook, Twitter and LinkedIn connections for business value? Wondering which vendors to engage with to really leverage your Social CRM strategy? In our next brandhacker meetup we'll host a panel of experts who know where Social Media is today and where it's going to be tomorrow - focusing in on finding and delivering value to businesses from social media networking and the infamous Social Graph. Panel: Michael Chin | VP, Strategy & Client Services | Deep Focus Helen Klein Ross | Founder of Brand Fiction Factory and writer of the AdBroad Blog Alan Wolk | Founder/Creative Strategist at The Toad Stool Special Guests: Christina "CK" Kerley | B2B Marketing Specialist at ckEpiphany Howard Greenstein | President and Social Media Strategist at the Harbrooke Group #Brandhackers is a monthly Manhattan Meetup and social network showcasing prominent and rising digital marketing opinion leaders providing an environment bringing people, technology and brands together.

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Tuesday, March 23, 2010
The Wharton Interactive Media Initiative : INTERACTIVE RETAILING 2010
Macy's Herald Square, New York, NY
Interactive Retailing 2010 is an original event co-hosted by the Wharton Interactive Media Initiative and Jay H. Baker Retailing Initiative, two research centers at the Wharton School. The conference will bring together both practitioners and academics to discuss the realities of retailing in a Web 2.0 world and beyond. * Retail at Home Panel: branding challenges of in-home shopping experiences, using keyword optimization for new search technologies, ad targeting and real-time experimentation, online user ratings, rankings and reviews. * Retail In-Store Panel: in-store techniques to help track customer purchases and shopping behaviors, targeted couponing strategies, and real-time inventory management. * Retail Out of Store: monetization of out-of-store marketing vehicles like geotargeting, social media and m-commerce A complete agenda and registration can be found at: www.whartoninteractiveretailing.com

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Tuesday, March 23, 2010
Access Intelligence: PR News : PR NEWS PR MEASUREMENT CONFERENCE 2010
The National Press Club, Washington DC, Denver, DC
8:00AM- 5:00PM The National Press Club 529 14th St NW # 1300 Washington, DC 20045 Measuring your PR activities has never been more critical for communicators. Whether it's making the case for PR, measuring engagement with your key stakeholders, or allocating resources on Twitter and Facebook, how you spend your time, money and resources is arguably the most important part of your job. We know your time is limited - so we've put together a one-day information-packed conference featuring top measurement experts, so you'll come away with smart, cost-effective and proven strategies and tactics for measuring your communications efforts and moving the needle. Additionally, throughout the day, you'll have the chance to meet, network and brainstorm with other smart communicators. We look forward to seeing you at the esteemed National Press Club for this annual must-attend conference. Space is limited, so register yourself and your team today

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Tuesday, March 23, 2010
Red Door Interactive : RED DOOR INTERACTIVE SPEAKER SERIES: CONTENT MARKETING MADE SIMPLE
Fuel Cafe - (Located at TAXI) 3455 Ringsby Court, Denver, CO 80216, Denver, CO
How delivering fresh and relevant information can generate more leads and drive quick consumer action. As more consumers tune out advertising messages, a Content Marketing plan can fill in, and play a pivotal role in engaging your target audience. Create interest in your company and products. Boost sales and leads. Attract and retain customers. And do it subtly and effectively by giving them what they want - relevant articles, newsletters, videos, a place to interact and share on social media sites and much more. In this edition of Red Door's Speaker Series, a panel of experts will discuss key topics to consider when developing a content marketing strategy while also helping to simplify the planning process.

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Tuesday, March 23, 2010
Robb High Associates : ROBB HIGH'S NEW BUSINESS BOOT CAMP 3.0
Crowne Plaza Miami Airport, Miami, FL
Change the future of your agency by learning all of the latest techniques used by the most successful agencies.

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Wednesday, March 24, 2010
Custom Publishing Council : CUSTOM CONTENT CONFERENCE
Hutton Hotel, Nashville, TN
The Custom Publishing Council's (CPC) third annual Custom Content Conference, entitled "Content: Use it or Lose it--Taking Advantage of Content in a Custom Media Age" will take place March 24-26 at the Hutton Hotel in downtown Nashville. Hear fom client innovators and print and digital media experts on topics that matter to you, including best practices and cutting-edge brand strategies that you can apply immediately to improve your custom media model. Be a part of the discussion as we tackle the biggest issues the custom media industry faces today. Don't wait--sign up now. Visit
http://www.custompublishingcouncil.com/ccc2010.asp for more information and to register.

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Wednesday, March 24, 2010
Business Development Institute : SOCIAL REPUTATION MANAGEMENT PROTECTING & STRENGTHENING YOUR BRAND ACROSS THE SOCIAL WEB
The Graduate Center of The City University of NY 365 Fifth Avenue, Conference Level C, New York, NY
It's no secret that consumers are talking about brands through social media and social networking. The days where we are in control of our reputation are over. Your brand is simply what your customers, market, and employees think about your organization. The reality is social media and social networking are having an increasingly large impact on how your brand is thought of. This conference will share the best case studies on how communicators and marketers listen to conversations, monitor and comprehend what is being said, and engage through the social web.

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Wednesday, March 24, 2010
American Business Media : 2010 EVENTS SUMMIT
Sentry Center, New York, NY
Join ABM and your b-to-b industry peers for a cost-effective, half-day program packed with proven strategies for using virtual and face-to-face events to maximize the profitability of your event portfolio.

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Wednesday, March 24, 2010
The Ad Club : THE WOMEN'S LEADERSHIP FORUM
Mandarin Oriental Hotel, 776 Boylston Street, Boston, MA, Boston, MA
This year The Ad Club has made it a mission to uncover the "best advice" many successful women have benefited from over their careers. On Wednesday, March 24, the club's annual Women's Leadership Forum will present an afternoon of discussions with forward-thinking women from a variety of career paths and generations. Based on the theme "The Best Advice I Ever Got," speakers will share some of the best advice they've been given, as well as some of their own advice to help other women turn dreams into reality.

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Thursday, March 25, 2010
DigitalFlashNYC : DIGITALFLASHNYC'S EXCLUSIVE NETWORKING EVENT: WHAT'S NEXT IN DIGITAL?
Roger Smith Hotel, New York, NY
DigitalFlashNYC brings our next Exclusive Networking Event: "What's Next in Digital?" There is a lot of press about the "Next" big thing in digital. Come join us on March 25th at the Roger Smith Hotel as we have a chat with some of the smartest thinkers in digital and hear what they have to say about What's Next! As always, come and give your 2 cents and network, with the DigitalFlashNYC Community.

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Thursday, March 25, 2010
RSG Media Systems : A NEW STANDARD IN LICENSING AND ROYALTIES MANAGEMENT: RIGHTSLOGIC IP LICENSING
The Four Seasons Hotel (57 East 57th Street),, New York, NY
RSG Media Systems, a provider of software applications to manage intellectual property and licensing, is presenting a lunch and panel discussion on IP licensing and royalties. Moderated by Peri Shomsai of Ernst & Young, panelists include Nigel Arnold, Director of Finance - Royalties for Major League Baseball, who will address how the MLB is using a rights and royalty management software system to help them extract more value out of their multi-billion dollar merchandising business.

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Friday, March 26, 2010
SEARCH ENGINE OPTIMIZATION WORKSHOP
Hilton New York, New York
This workshop will demonstrate the skills essential for building a user & search-friendly, and persuasive site that converts visitors into buyers. Web marketers should understand all parts of a search marketing campaign - optimization, shopping search, paid inclusion, and pay-per-click solutions. You'll Learn: -Build a Website that satisfies visitors & the search engines -Design do's & don'ts -Successful Website information architecture -Avoid costly copywriting & design mistakes -Link development research: tips & tools -Proven techniques & strategies for long-term results

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Friday, March 26, 2010
KEYWORD RESEARCH WORKSHOP
Hilton New York, New York, NY
Keyword strategy is the cornerstone of all search engine marketing efforts. As long as people use words to search, finding and targeting searchers will depend on effective keyword research. In this 4-hour class, "keyword guru" Christine Churchill will walk you through the process of researching and developing effective keyword lists for SEO and pay-per-click campaigns, identifying and countering competitors' tactics, and leveraging the flow of incoming data to improve the effectiveness of your pay-per-click campaigns.

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Coming Soon
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Monday, March 29, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Las Vegas, Las Vegas, NV
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Tuesday, March 30, 2010
Oregon Training Network : ITIL V3 FOUNDATIONS
Lloyd Center DoubleTree Executive Meeting Center, 1000 NE Multnomah Street, Portland, OR 97232, Portland, OR
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Tuesday, March 30, 2010
Media Leaders : THE BUSINESS OF POLITICS
Los Angeles, CA, Los Angeles, CA
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Wednesday, March 31, 2010
Columbia Business School : BRITE 10 CONFERENCE
Columbia University, 116th Street and Broadway, New York City, New York, NY
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Wednesday, March 31, 2010
Sobel Media : AN EVENING WITH CNBC ANCHOR MARIA BARTIROMO: THE 10 LAWS OF ENDURING SUCCESS
Time Warner Center 10 Columbus Circle/3rd Floor, New York, NY
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Thursday, April 01, 2010
MI6 : 2010 MI6 GAME MARKETING CONFERENCE
Grand Hyatt , San Francisco, CA
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Monday, April 05, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Minneapolis, Minneapolis, MN
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Tuesday, April 06, 2010
Laredo Group : INTELLIGENT PLANNING & BUYING OF INTERACTIVE MEDIA - LEVEL I
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Tuesday, April 06, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL I
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Tuesday, April 06, 2010
Rising Media, Inc. : EMETRICS MARKETING OPTIMIZATION SUMMIT TORONTO
Toronto, Canada
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Tuesday, April 06, 2010
Web Analytics Association : WAA BASE CAMP: INTRODUCTION TO WEB ANALYTICS 101
Toronto, Canada
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Wednesday, April 07, 2010
Strategy Institute : 3RD ANNUAL DIGITAL MEDIA MEASUREMENT & PRICING SUMMIT
Doubletree Metropolitan Hotel , New York, NY
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Wednesday, April 07, 2010
Laredo Group : INTELLIGENT PLANNING & BUYING OF INTERACTIVE MEDIA - LEVEL II
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Wednesday, April 07, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL II
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Wednesday, April 07, 2010
DTC Perspectives, Inc. : 2010 DTC NATIONAL CONFERENCE
J.W. Marriott Hotel, Washington, DC
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Wednesday, April 07, 2010
mediabistro.com : THINK MOBILE
Comix, New York, NY
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Wednesday, April 07, 2010
GasPedal : BLOGWELL CINCINNATI: HOW BIG BRANDS USE SOCIAL MEDIA
Duke Energy Convention Center 525 Elm St, Cincinnati, OH, OH
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Wednesday, April 07, 2010
Web Analytics Association : WAA BASE CAMP - SEARCH ANALYTICS 201
Toronto, Canada
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Wednesday, April 07, 2010
Web Analytics Association : WAA BASE CAMP: APPLYING WEB ANALYTICS 102
Toronto, Canada
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Thursday, April 08, 2010
Laredo Group : INTELLIGENT SEARCH ENGINE MARKETING FOR PROFESSIONALS - NEW COURSE!
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Thursday, April 08, 2010
Laredo Group : HOW TO SUCCESSFULLY BUILD & MANAGE A DIGITAL AGENCY OR DIVISION - AN EXECUTIVE COURSE
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Thursday, April 08, 2010
Laredo Group : INTELLIGENT SOCIAL MEDIA MARKETING
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Friday, April 09, 2010
Laredo Group : INTELLIGENT SELLING OF INTERNET ADVERTISING - LEVEL III - NEW!
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Friday, April 09, 2010
Laredo Group : INTELLIGENT RESEARCH, MEASUREMENT & ANALYTICS - A SPECIALTY COURSE
The IMPROV, 8162 Melrose Avenue, Los Angeles, CA
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Saturday, April 10, 2010
National Association of Broadcasters : NAB SHOW
Las Vegas Convention Center, Las Vegas, NV
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Monday, April 12, 2010
Media Buying Academy : MEDIA BUYING ACADEMY'S 4 1/2 DAY BOOT CAMP
Nashville, Nashville, TN
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Monday, April 12, 2010
Laredo Group : INTELLIGENT PLANNING & BUYING OF INTERACTIVE MEDIA - LEVEL I
New York Friars Club, New York, NY
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Monday, April 12, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL I
New York Friars Club, New York, NY
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Monday, April 12, 2010
Mirren : 2010 MIRREN NEW BUSINESS CONFERENCE
Digital Sandbox Network, New York, NY
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Monday, April 12, 2010
Strategy Institute : THE 5TH ANNUAL CONTENT STRATEGIES SUMMIT
Mandalay Bay, Las Vegas, NV
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Tuesday, April 13, 2010
Laredo Group : INTELLIGENT PLANNING & BUYING OF INTERACTIVE MEDIA - LEVEL II
New York Friars Club, New York, NY
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Tuesday, April 13, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL II
New York Friars Club, New York, NY
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Tuesday, April 13, 2010
Rising Media, Inc. : SENTIMENT ANALYSIS SYMPOSIUM
Executive Conference Center, New York, NY
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Tuesday, April 13, 2010
Child's Play Communications : THIRD ANNUAL BLOGGERS BRUNCH
Shade Hotel, Manhattan Beach, Los Angeles, CA
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Wednesday, April 14, 2010
Laredo Group : HOW TO SUCCESSFULLY BUILD & MANAGE A DIGITAL AGENCY OR DIVISION
New York Friars Club, New York, NY
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Wednesday, April 14, 2010
Laredo Group : INTELLIGENT SOCIAL MEDIA MARKETING
New York Friars Club, New York, NY
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Wednesday, April 14, 2010
BtoB : BTOB NETMARKETING BREAKFAST SERIES - BOSTON
The Westin Waltham-Boston, MA
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Wednesday, April 14, 2010
Laredo Group : INTELLIGENT SELLING OF INTERACTIVE ADVERTISING - LEVEL III - NEW COURSE!
The Friars Club, 57 E. 55th Street, New York, NY
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Wednesday, April 14, 2010
MEDIAPOST'S SEARCH INSIDER SUMMIT
Captiva Island, FL
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Wednesday, April 14, 2010
OpenDialogue Inc. : 6TH ANNUAL MARKETING TO WOMEN: THE DEATH OF MACHO: ALTERING THE CONVERSATION WITH THE NEW BREADWINNERS
The Old Mill Inn, Toronto
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Thursday, April 15, 2010
Laredo Group : INTELLIGENT RESEARCH, MEASUREMENT & ANALYTICS
New York Friars Club, New York, NY
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Thursday, April 15, 2010
AdMonsters : ADMONSTERS LEADERSHIP FORUM US IX
The Desmond Tutu Center, New York, NY
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Thursday, April 15, 2010
Laredo Group : INTELLIGENT SEARCH ENGINE MARKETING FOR PROFESSIONALS - NEW COURSE!
The Friars Club, 57 E. 55th Street, New York, NY
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Thursday, April 15, 2010
Oregon Training Network : STRATEGIES FOR IT SOURCING
Lloyd Center DoubleTree Executive Meeting Center, Portland, OR
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Friday, April 16, 2010
FUTUREMIDWEST 2010
Royal Oak Music Theatre, Detriot, MI
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Friday, April 16, 2010
Module and uwemp : FUTUREMIDWEST 2010
Royal Oak Music Theatre, Royal Oak, MI
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Sunday, April 18, 2010
MEDIAPOST'S EMAIL INSIDER SUMMIT
Captiva Island, FL
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Plan Ahead
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